Organics Recycling Campaign #1

After the excitement of the office campaign development, Great Forest Australia was keen to get our help with the promotion of the new organics recycling in the food courts of retail centres. ‘Organics for Life’ illustrates that food scraps are not a general waste item but instead are part of a life-cycle that creates compost to help grow new food plants. Visuals depict scenes of luscious plant growth, intertwined with food scraps. Beautiful, verdant and colourful – the illustrations contrast with the ‘built’ shopping centre environment.

We produced vinyl floor decals for the food court, a bin wrap to easily identify the new stream receptacle, and posters for back of house.